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Operations & Security 8 minโ€ขintermediate

CRM Integrations & Webhooks

Connect Sovereign to HubSpot, Salesforce, Zapier and other tools via webhooks.

CRM Integrations & Webhooks

Sync your community events with your CRM, Slack, or any webhook-enabled tool.

Why Integrate?

Community data is useless if it stays siloed. With webhooks, you can:

  • Push new members to HubSpot - Create leads automatically
  • Alert Slack on crises - Get notified when sentiment drops
  • Sync to Salesforce - Update customer records in real-time
  • Trigger Zapier automations - Connect to 5000+ apps

Setting Up Webhooks

Go to Dashboard โ†’ Settings โ†’ Integrations.

1. Create an Endpoint

Click Add Webhook and configure:

  • Name: "HubSpot Lead Sync"
  • URL: Your webhook endpoint (from HubSpot, Zapier, etc.)
  • Events: Select which events to send

2. Available Events

EventTrigger
member.createdNew member joins
member.leveledMember gains XP level
member.churningChurn risk detected
message.flaggedModeration trigger
support.detectedSupport request found
sentiment.crisisSentiment below threshold
campaign.sentEmail campaign sent

3. Security (HMAC)

Each webhook includes an X-Sovereign-Signature header for verification:

const crypto = require('crypto');
const signature = crypto
    .createHmac('sha256', YOUR_SECRET)
    .update(requestBody)
    .digest('hex');

// Compare with X-Sovereign-Signature header

Integration Examples

Zapier

  1. Create a Zap with "Webhooks by Zapier" trigger
  2. Select "Catch Hook"
  3. Copy the webhook URL to Sovereign
  4. Map fields to your desired action

HubSpot

  1. Go to HubSpot โ†’ Workflows โ†’ Create workflow
  2. Set enrollment trigger to "Webhook received"
  3. Copy the webhook URL to Sovereign

Monitoring

Track webhook health in the Integrations panel:

  • โœ… Success count
  • โŒ Failure count
  • ๐Ÿ• Last triggered timestamp