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Sentinel - Brand Safety Monitoring

Protect your brand with real-time sentiment monitoring and crisis alerts.

Sentinel - Brand Safety Monitoring

Get alerted instantly when your community sentiment turns negative or crisis keywords appear.

Why Sentinel?

In large communities, you can't read every message. Sentinel monitors 24/7 and alerts you when:

  • 🔴 Sentiment drops below your threshold
  • 🚨 Crisis keywords appear (scam, bug, broken, etc.)
  • 📉 Negative trends emerge

Configuring Sentinel

Go to Dashboard → Settings → Sentinel.

1. Enable Monitoring

Toggle Sentinel ON to start monitoring all incoming messages.

2. Set Threshold

Use the slider to configure sensitivity:

ThresholdSensitivity
-0.7 to -1.0Very sensitive - Many alerts
-0.4 to -0.6Balanced - Moderate alerts
0.0 to -0.3Relaxed - Only extreme cases

3. Add Crisis Keywords

Add words that should trigger immediate alerts:

  • Company-specific: bug, $TICKER crash, exit scam
  • Generic: scam, hack, stolen, broken

Keywords are case-insensitive.

4. Alert Channels

Choose where to receive crisis alerts:

  • Dashboard - Shows in Admin Alerts panel
  • Email - Sent to admin email
  • SMS - Urgent text message (requires setup)
  • Discord DM - Direct message to admin

How It Works

Message received
       ↓
Sentiment analyzed (-1 to +1)
       ↓
Check threshold + keywords
       ↓
If triggered → Create Alert → Dispatch Webhooks

Responding to Alerts

When a crisis is detected:

  1. Check the Admin Alerts panel
  2. Click the alert to see context
  3. View the original message
  4. Take action in your community

Best Practices

  • Start with moderate threshold (-0.5) and adjust based on false positives
  • Add industry-specific keywords relevant to your niche
  • Review alerts daily to calibrate sensitivity